Corporate news is a type of business journalism that reports on company-related events in a journalistic context. It can be published in a variety of mediums, including newspapers and television. Corporate news often includes press releases and company earnings reports, and can be a useful tool for businesses seeking to build brand awareness.
Some people are concerned that when local news outlets come under corporate ownership, they will lose their ability to report the truth. They believe that large media companies will prioritize profits for their shareholders, and may therefore only report stories which are likely to attract the most viewers and advertisers. They also fear that a corporation’s economic and political biases and philosophies will influence the journalists who work for the media outlet.
Corporate news is not always obvious, but it is possible to quantify how much of a particular viewpoint is promoted by a given media outlet. A simple way to do this is to pick a specific issue, and count the number of column inches or broadcast minutes that are devoted to that perspective. It is important to have a variety of perspectives available in our society, and a healthy democratic economy needs many different news sources. If you feel that the corporate media is biased or unreliable, there are several ways to support independent and nonprofit news sources. These include sharing their content on social media, donating to them, and spreading the word about their existence.